Stylish industrial French Jieldé lamp in the store

This most amazing industrial lamp came into Flywheel this last week and it has been total love for us. It is a French Jieldé lamp, an icon in French industrial art and no wonder with the fabulous design...

Jieldé lamps were designed in the late 1940's by the French mechanic Jean-Louis Domecq, who was unable to find a satisfactory light for use whilst working, so he began designing the perfect solution to his required specification; simple, robust and flexible in movement to adapt to all working stations and production commenced in the early 1950's.  So we are very lucky to have a vintage one of these in store! 

But our favourite part of all is the base, made of vintage car disc brakes, adding weight and balance to the lamps in a perfect design solution that a mechanic would think of...

The Jieldé lamps are definitely no longer designated to the industrial settings, we are totally loving them in these extremely stylish interiors...

Image from here

Image from here

Image from here

Hmm, we are all starting to think we want a Jieldé lamp at home too! 

Until next time, 

the flywheel team 

New business cards for very special clients...

Well for ourselves really! We have been working on new business cards for The Drill Hall Emporium and we are so thrilled with them and just had to share the result.  We are so loving the beautiful deep impression of our logo into thick, soft textured card.  

lovely impression only achieved through letterpress printing 

We of course couldn't use lead type to print our hand drawn logo, so this is where more modern technology really comes into play with letterpress printing, with a photopolymer plate being made from our computer design.  So it is exciting to be able to letterpress print without being limited to what we have on hand....

photopolymer locked up in our Arab press ready to print

Here is our Arab press all inked up with our ink colour, such a play on the eyes with the colour almost looking a soft beige, purple...

We think our business cards perfectly sums up The Drill Hall Emporium: simple, natural, textural, yet a little bit luxurious. 

Until next time,
the flywheel team